The holidays are upon us — and if you’ve been keeping up with us on our @Alo IG, you’d know we’re celebrating by opening up Alo stores as quickly as Santa eats up those cookies.
Looking back on the past year, we won’t be bashful: we definitely achieved our New Year’s resolution of bringing Alo to as many cities as we could via our Sanctuaries. We’ve snowshoed through the mountains of Aspen. We’ve soaked up vitamin D along the shores of Miami. We even managed to meet some newfound Alo Fam in Canada.
In the name of closing the year out with a bang, we are thrilled to announce the opening of 6 new Alo stores that opened their doors in the past month — just in the nick of time to get all of your holiday shopping done (because everyone wants Alo for the holidays, believe us) and enjoy December in its entirety thereafter.
If you have yet to step foot into an Alo Sanctuary, allow us to paint a picture for you. Our Sanctuaries are the heart and soul of our brand — they represent an opportunity to get plugged into a new community in meaningful ways, they offer the unique experience of testing out performance-engineered styles in real-time, and they allow the chance to see the power of amla-powered, clean beauty firsthand.
In short, Alo Sanctuaries are so much more to us than a marketplace. Through moving together, celebrating various moments throughout the year together, and joining together in person in the name of community, we work toward our guiding mission of “unity” (the translation of “yoga”) every single day we open our doors.
Our opening parties are nothing short of epic, so while some of these celebrations happened earlier in November, the energy continues on (with no end in sight). Please come pop in, check out the newest collections in person, and introduce yourself to your newfound Alo fam!
Turns out, we’re big desert people. Kierland Commons serves as our second home in Scottsdale and we couldn’t be more excited — more time to hike Arizona’s stunning peaks, more warm weather to wear our go-to tennis skirts, and more thriving energy than we thought a landscape with only 14 inches of annual rainfall could support. Scottsdale, it’s an honor to be back!